In Barcelona’s bustling Gràcia neighborhood, we’re often asked what makes noThrow design different. The answer lies not just in what we create, but in the materials we choose to work with. Each product in our collection tells a story of innovative material solutions that prove sustainability and beautiful design can go hand in hand.
## From Grass to Glory: The Hook100 Story
Imagine turning your morning lawn clippings into something extraordinary. That’s exactly what inspired our Hook100 storage system. By combining grass clippings with recycled plastic, we’ve created a bio-composite material that’s 75% lighter than conventional plastic while maintaining the same strength and durability. This isn’t just about creating hooks – it’s about reimagining what’s possible with materials we often overlook.
The result? A versatile storage solution that embodies circular economy principles. Each Hook100 represents a step away from petroleum-based plastics and toward a future where waste becomes a resource. The grass fibers are sourced from local farms surrounding our partner’s bio-refinery in Germany, creating a supply chain that’s as thoughtful as the product itself.
## Giving Wood a Second Life
Our table collection tells a different but equally important story. Using strips of recycled wood, we create surfaces that carry both history and hope. Each table top is a careful composition of wood that might otherwise have been discarded, transformed into furniture that’s both beautiful and responsible.
This approach does more than just conserve resources – it actively fights deforestation by reducing demand for new timber. The result is furniture with character, where every mark and grain tells a story of material rescue and renewal.
## The Softness of Sustainability: Bloom Lighting
Our Bloom lamp series proves that sustainable materials can be surprisingly sophisticated. Made from 100% wool sheep felt, each lamp is a testament to renewable resources done right. The wool we use is naturally renewable, biodegradable, and processed using traditional methods that respect both the material and the environment.
Like a flower opening to the sun, each Bloom lamp takes its final shape through gravity, creating an organic form that’s as much about the material’s natural properties as it is about design. The result is lighting that brings warmth to your space while treading lightly on the planet.
## Cork: Nature’s Leather
The Mat collection showcases one of nature’s most remarkable materials: cork leather. Harvested from cork oak trees in Spain without harming the tree itself, cork leather offers a sustainable alternative to traditional leather and synthetic materials. These trees continue producing cork for up to 200 years, making it one of the most sustainable natural materials available.
What makes cork truly special is its natural properties – it’s water-resistant, durable, and completely biodegradable. By choosing cork, we’re not just creating beautiful products; we’re supporting traditional cork forests that are vital ecosystems for countless species.
## SHRED: Fashion’s Second Chance
Perhaps our boldest material story comes from the SHRED collection. Made entirely from recycled textile waste, these pieces give new life to old clothes and household fabrics. Consider this: it takes 26,000 liters of water to produce just one kilogram of cotton. By using recycled textiles, we’re not just reducing waste – we’re conserving the massive resources required for new textile production.
Each SHRED piece is unique, carrying the colors and textures of its previous life while promising something entirely new. It’s a perfect example of how waste can become wonder through thoughtful design.
## A Commitment to Tomorrow
At noThrow design, our material choices are more than just technical decisions – they’re promises to our planet and our customers. We believe that by being transparent about our materials and processes, we can inspire a shift toward more conscious consumption.
Every material we use is selected not just for its environmental credentials, but for its ability to create products that last. Because the most sustainable product is the one you never need to replace.
Visit our Gràcia showroom to experience these materials firsthand. And check out our instagram posts to see more photos & info.